The group of five Year 9 pupils entered the competition with their ‘Mind Body United’ idea, the objective of which is to engage football fans in America through the development of a lifestyle, health and fitness app.
The Enterprise Challenge is the highlight of the Premier League Enterprise calendar, a project which uses the hook of football plus the knowledge and expertise of the club’s staff to engage teenagers in business activities. This year the North West heats took place at the Etihad Stadium, home to United's cross-town rivals Manchester City.
Oldham Academy pupil Madison was pleased to have represented the club at the prestigious event. “It’s been a really unique experience and I’ve learnt so much more about business and about myself,” she said. “Speaking to people from different departments in the club has been one of my favourite things as it opens your eyes to career possibilities and how football clubs are run.”
Rob Martin, Manchester United Foundation’s Enterprise Coordinator, was happy with how the group had presented their ideas. “This group have developed really well and in a reasonably short space of time,” he said. “They’re a confident group when presenting and every pupil has been a credit to their school. I'm really proud of how they have embraced the challenge and have been impressed with the hard work and effort they’ve put in over the recent weeks.”
30 professional football clubs have taken part in the 2017 Enterprise Challenge, and the Premier League’s enterprise programme has engaged more than 11,000 13-15 year olds since it began in 2009.
Find out more and follow the Premier League Enterprise Challenge on @PLCommunities and using the #PLEnterprise hashtag.